Celebrity Endorsement as an Effective Marketing Strategy: Its Impact on Consumer Awareness and Brand Positioning in Nutraceutical Industry
Author : Alok Kumar , P. Pinakapani
Pages : 9
Social Media, Supply Chain Concentration and Accounting Information Transparency
Author : Meiqun Yin Qing Wang
Pages : 12
Risks of AI to Financial Markets
Author : Xiaolin Li
Pages : 7
Rethinking Sustainable Entrepreneurship: the Italian Case in Global Perspective
Author : Maria Palazzo, Giusy Sica, Alessandra Micozzi, Antonella Ferri
Pages : 6
Impact and Implications of Religion in Corporate Social Responsibility
Author : Munmun Jha
Pages : 20
Why Loans Go Bad: What Do We Know? A Systematic Literature Review of Non- Performing Loan in South Asia
Author : Anwar Zahid, Nayeem Ahmed
Pages : 19
